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About

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Adrian Koh

Market Launch Specialist | Public Relations & Marketing

A consultant for growth-stage companies and government agencies in the area of public relations, marketing, and market development. With over ten years of experience, Adrian has been in award-winning teams, namely Silicon Valley-based Evernote Corp, Waggener Edstrom Studio D, and lead the market launch activities for FundedByMe and Djenee in APAC. Adrian was also the Editor for Singapore’s first business communications magazine, POINT, and is a sought-after speaker on personal productivity and building companies.

Adrian’s public sector experience has seen him develop policy for community legal services in the Ministry of Law, while also taking on key roles in capability development, futures planning, and organisational development.

Today, Adrian is the principal consultant at Branch Consultants and market launch lead at Interventures Asia is an entrepreneur and change agent, helping businesses and leaders realise the need for disruption as a matter of course for their organisations.

Facts about Adrian Koh

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Resume

My bio

Resume

Startups

  • Project Management
  • Business Development
  • Public Relations
  • Marketing
  • Partnerships
  • Enterprise Sales
  • Public Speaking

Consultant for market launching in Asia Pacific, covering market and business development strategies. Worked with start ups from early to mature stages, planning and executing on building partnerships, PR and marketing activities, enterprise B2B sales. Sought-after speaker and organised numerous workshops for clients. Clients include FundedByMe, Djenee, Omnifluence, Daylight Partnership, Courts Singapore, Civil Service College, DBS Bank, among others.

Government Agency

  • Futures Planning
  • Strategic Planning
  • Capability Development
  • Public Policy

As Senior Assistant Director, covered multidisciplinary portfolio covering public policy for community legal services, capability development (planned and launched MinLaw's first customer service centre), special projects, futures planning.

Consultancy

  • Public Relations
  • Marketing
  • Digital
  • Writing
  • Event Management
  • Public Speaking

Led content strategy for Waggener Edstrom Studio D in Asia Pacific. Freelance writer, editorial consultant, and digital public relations consultant. Editor-In-Chief to POINT Magazine, Asia's first business communications magazine for CEOs (July 2010 - Jul 2011). Clients include HP Asia Pacific, Sony Ericsson, Health Promotion Board, LG, ST Electronics, Ministry of Community Development, Youth, and Sports (MCYS), Whakate.com, Singtel, Releve, among others.

Startups

  • Public Relations
  • Marketing
  • Strategic Planning
  • Project Management
  • Event Management

PR & Marketing lead for Evernote in Asia Pacific at key growth stage. Developed and executed PR and marketing initiatives, launching new product lines (Evernote Business) and Market, gaining strong levels of traction and coverage.

Government Agency

  • Public Policy
  • Capability Development
  • Future Planning
  • Project Management
  • Strategic Planning

Staff Officer (Plans) covering Future Systems Development, Force Structuring, Manpower Resource Management. Handled an international award-winning project with DARPA.

Student

  • Philosophy
  • English
  • ...and I was in a band.

Bachelor of Arts (Merit). Faculty magazine writer.

Services

What i do

Services

Skills

Attainments

Skills

Consulting

Launch Strategy and Execution
80%
Go-to-Market Planning and Activities
80%
Personal and Team Productivity
80%

Strategy and Planning

Business Strategy
85%
Content Strategy
95%
Digital PR
70%
Marketing
80%

Languages

English
90%
Chinese
65%
Hebrew
35%
Clients and Partners

Testimonials

Clients and Partners